Bank Transfer Day: The Insta-Protest Pays Off

From The Daily Beast, the best story I've seen on the remarkably successful Bank Transfer Day action, which went from an idea to billions of dollars in accounts transferred in a matter of weeks: 

Kristen Christian was feeling more than a little fed up with the county’s big banks when a month ago today she logged on to Facebook to share an idea with friends:  withdraw your money from the likes of Bank of America and JPMorgan Chase, and instead open an account with a credit union.  She even chose a deadline for taking action: this Saturday, Nov. 5.

“Together we can ensure that these banking institutions will always remember the 5th of November,” Christian, then a 27-year-old art-gallery owner living in Los Angeles, wrote on Facebook. “If we shift our funds from the for-profit banking institutions in favor of not-for-profit credit unions before this date, we will send a clear message that conscious consumers won’t support companies with unethical business practices.”

[edit] 

More than a few people seem to agree. The Credit Union National Association, a D.C.-based advocacy group, recently surveyed 5,000 credit unions across the country. The vast majority reported a surge in membership and a surge in deposits. The association estimated that credit unions across the country have picked up at least 650,000 new customers over the past month and collectively added $4.5 billion in savings accounts, whether from new members or from existing members shifting funds.

It's an amazing start for a protest action, fueled by pent-up resentment at ginormous banks who see fit to charge their customers pretty much whatever they wish.

Ted Rall finds the humor in that:Rallbanktransferday

But it's so so true! Why do we tolerate the self-serving of huge financial institutions? When we would scoff at an ordinary citizen who took the same stand? What are we — masochists? 

Published by Kit Stolz

I'm a freelance reporter and writer based in Ventura County.

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