No Impact Man Makes a Splash

This writer sets out to reduce his footprint to near-zero, gets a book deal with FSG. Movie deal in the works. Supports Four Seasons-loving wife in NYC. (Where have I gone wrong?) But he does make sense quoting a "happiness writer" at UC Riverside named Dr. Sonja Lyubomirsky:

"Perhaps the most common error is that we assume that positive events
… will provide much more happiness than they really do. Take
materialism, the pursuit of money and possessions, as an example. Why
is it so hard for us (even myself!) to believe that money really
doesn’t make us happy? Because the truth is that money does
make us happy. But our misunderstanding, as one happiness researcher
eloquently puts it, is that ‘we think money will bring lots of
happiness for a long time, and actually it brings a little happiness
for a short time.’ Meanwhile, in our effortful pursuit of such dead
ends to pleasure, we end up ignoring other, more effective routes to

Along similar lines, in The Black Swan, Nassim Nicholas Taleb argues that the nature of humans is much happier with a series of small rewards (such as a monthly salary) than a lump sum of money…even if the amount of money received is the same in the end. He has numerous other arguments — troubling ones.

More on this soon, I hope.

Published by Kit Stolz

I'm a freelance reporter and writer based in Ventura County.

2 thoughts on “No Impact Man Makes a Splash

  1. Nice post, Kit. Never heard of this story before, but his blog and book will be worthwhile. Already he gets alot of comments every day, and the N Y Times did a big story about him in March. In addition to the book, a docu film maker is tailing him every day, she is a friend of the Mrs.

    The blog might have more impact than the book. But it’s a good idea and I wish Colin well. He’s trying to make an impact, this no impact man.


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